John Felice, general marketing manager for the Ford division, was in New York on Friday to ring the closing bell of the New York … Read the whole story
1 Wal-Mart 2 Ford 3 Target 4 Home Depot 5 Apple 6 Lowe's 7 Verizon Wireless 8 Toyota 9 Walgreens 10 Best Buy * … Read the whole story
The airline industry has produced a brilliant success that has the potential to turn the advertising and media business upside down: yield management. Read the whole story
When people do go out to eat, they'll be experimenting more than ever. Restaurant concepts are in flux as people redefine what going "out" … Read the whole story
Market researcher Mintel has issued its beauty forecast for the year ahead, and says that mood beauty -- the intersection of psychology and well … Read the whole story
As for Yahoo, Forrester sees consumers digesting media across devices, which will benefit Microsoft and Google. Yahoo will decline because of disjointed customer experience … Read the whole story
"At minimum, casual restaurant brand marketers had better be sure that their brands are delivering on the top positive criteria named by consumers," says … Read the whole story
Despite that high level of interest, however, the cell phone companies have not yet begun heavy marketing behind the technology. One of the main … Read the whole story