Marketing Daily
Monday, December 14, 2009
  • Q&A: Ford To Hit Ground Running In 2010

    John Felice, general marketing manager for the Ford division, was in New York on Friday to ring the closing bell of the New York … Read the whole story

  • Top 10 Most Talked About Brands*

    1 Wal-Mart 2 Ford 3 Target 4 Home Depot 5 Apple 6 Lowe's 7 Verizon Wireless 8 Toyota 9 Walgreens 10 Best Buy * … Read the whole story

  • Seismic Shift In Targeted Ads, Media

    The airline industry has produced a brilliant success that has the potential to turn the advertising and media business upside down: yield management. Read the whole story

  • Back-To-Basics Leads 2010 Food Trends

    When people do go out to eat, they'll be experimenting more than ever. Restaurant concepts are in flux as people redefine what going "out" … Read the whole story

  • Trendspotting, 2010: Welcoming Moody Beauty

    Market researcher Mintel has issued its beauty forecast for the year ahead, and says that mood beauty -- the intersection of psychology and well … Read the whole story

  • Marketing Spend Heading To Interactive: Forrester

    As for Yahoo, Forrester sees consumers digesting media across devices, which will benefit Microsoft and Google. Yahoo will decline because of disjointed customer experience … Read the whole story

  • California Pizza Most-Recommended Casual Chain

    "At minimum, casual restaurant brand marketers had better be sure that their brands are delivering on the top positive criteria named by consumers," says … Read the whole story

  • Firm: Interest Is Evident In Femtocell Technology

    Despite that high level of interest, however, the cell phone companies have not yet begun heavy marketing behind the technology. One of the main … Read the whole story