Marketing Daily
Friday, March 19, 2010
  • Walmart To Expand Financial Services

    Walmart's "target market is both the unbanked and underbanked population," Greg McBride, senior financial analyst at Bankrate.com, tells Marketing Daily, "and that is also … Read the whole story

  • Who's Making Home Improvements?

    Top 10 DMAs in which reside adults who spent more than $5,000 on home improvements in the past year: 1 Washington, D.C. 2 New … Read the whole story

  • Comments Can Be Key To Engagement

    Sentiment analysis -- similar to text mining -- involves parsing and analyzing the comments and suggestions customers post on social media. It concentrates on … Read the whole story

  • F&B Industry Backs New School Nutrition Standards

    The agreement is included in the newly introduced Healthy, Hunger-Free Kids Act, which reauthorizes child nutrition programs. The bill would give the Secretary of … Read the whole story

  • Capital One Goes Viral With NCAA Video

    "People consume March Madness in different ways, and we want to meet consumers where they are in a unique way," Capital One's Marc Mentry … Read the whole story

  • Barnes & Noble Taps Tech Wizard For CEO

    "Barnes & Noble has been run by the Riggios for a long time, and they are still obviously very much in charge," David A. … Read the whole story