Marketing Daily
Monday, June 7, 2010
  • Johnsonville Sausage Expands UGC Initiatives

    On the UGC/digital involvement front, Johnsonville is building on its strategy of differentiating itself from the competition by providing fans with a growing number … Read the whole story

  • Licensing Life Line: Celebs, Retailers Rejoice

    There are a few universal rules that need to be followed for long-term success. They include: Read the whole story

  • Price, Glasses Remain Barrier To Mass 3D

    The addition of 3D content is a bit of a chicken-and-egg battle, says Interpret's Michael Cai. While many movie studios are beginning to release … Read the whole story

  • Macy's Adds Oomph To Gay Pride Events

    And it looks like Macy's isn't the only sponsor to amp up its commitment level. This year's NYCPride March, for example, scheduled for June … Read the whole story

  • Power's Web Intel Unit Looks At Green Lives

    Teens, early careerists and boomers are advocates of green lifestyles through self education and legislative cause activism around issues like climate change, air quality … Read the whole story

  • Patrón National Train Tour To Benefit Gulf Coast

    At each stop, top local chefs will create Patrón-inspired events at the train to benefit the St. Bernard Project, and the spirits brand will … Read the whole story

  • Kimberly-Clark's Depend In Prostate Effort

    Kimberly-Clark's Depend brand today launched the second year of "The Depend Campaign to End Prostate Cancer." The four-month campaign, which kicks off this June … Read the whole story