Marketing Daily
Tuesday, August 24, 2010
  • Avon Launches 60-Plus Skincare Line

    The Anew Platinum products, which include a night cream and serum, will be sold through reps, and spokesperson Jacqueline Bisset will also appear in … Read the whole story

  • Building Branded Social Communities

    Branded communities tend to give more specific value to the brand owner and the members, allowing for greater communication and collaboration around the brand. Read the whole story

  • Fla. Visits Up Vs. Last Year; Tourism Board Wary

    After the disaster, the tourism board launched, which offered real-time views of Florida beaches and social media elements so people could read what … Read the whole story

  • Papa John's Targets Fantasy Football Players

    Using its Facebook presence, Papa John's will look to insert itself into the various fantasy football leagues by offering league commissioners (or whomever submits … Read the whole story

  • Finding: Affluent Moms Shop Like Everyone Else

    "Initially, we were not sure there were going to be any differences," says Ipsos' Donna Sabino. "I come out of advertising, where you think … Read the whole story