Top of The News
by Sarah Mahoney
In a crowded field of $3,000 puffers, Moncler reaches for star power that spans six decades. Read the whole story
HOLIDAY
by Sarah Mahoney
Forecasters point to 4% sales gains and resilient consumers. But given inflation and overstretched budgets, it may be an uneven holiday. Read the whole story
BEER
by Teresa Buyikian
The brand's Most Interesting Man in the World is slated to appear at Klum's epic annual Halloween event. Read the whole story
COMMENTARY
by Les Luchter, Staff Writer
"Boldly Hear What's Next" is the tagline for Audien Hearing's recently launched one-year partnership with the 95-year-old actor, Read the whole story
COMMENTARY
by Teresa Buyikian
Report from restaurant intelligence platform Dataessential highlights chili crisp, a Chinese condiment made from hot oil and fried chili peppers. Read the whole story
by Fern Siegel
Little Council led the campaign. Creative appeared on pickleball sites and tournaments. Read the whole story
by Wayne Friedman
Total TV spending has gained $872.2 million this year compared to 2024. Republicans currently account for 54% of that total spend at $1.98 billion, … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Experts say that without digital protective barriers, there is a high risk of sharing confidential information or granting AI-based chatbots unvetted access to local … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
While awareness of "bad bots" has improved, we don't seem to know how to remove them from our ecosystem. Or maybe we don't want … Read the whole story
by Laurie Sullivan
To understand how much outdated information brands leave on websites for ChatGPT to discover, retrieve, and cite with each consumer query, BrightEdge researchers reviewed … Read the whole story
COMMENTARY
by Erin Wilhoite
The industry has focused so much on the future of the agency model, it's paid little attention to how brands manage their own systems. Read the whole story