Top of The News
by Tanya Gazdik
In 2019, there weren't a whole lot of brands jumping on board to invest in a sport that was more of a challenger sport, says Volksagen CMO Rachael Zaluzec. Read the whole story
RESEARCH
by Sarah Mahoney
A Syracuse-Ipsos test finds AI creative is "good enough," which is exactly what worries the researchers. Read the whole story
WOMEN'S HEALTH
by Les Luchter
Ads from women's health app feature newspaper-like headlines across the centuries, from "wandering wombs" of 400 B.C. to the "hysterical housewives" of the 1950s. Read the whole story
DEPARTMENT STORES
by Sarah Mahoney
The seasonal push uses friends-go-shopping vignettes, all set in the retailer's Fifth Avenue flagship. Read the whole story
AUTOMOTIVE
by Tanya Gazdik
The effort, from Team One and Walton Isaacson, spans TV, print, digital, social and experiential. Read the whole story
FAST CASUAL
by Teresa Buyikian
The bag -- still brown paper, though with age markings that make it look like leather -- is big enough to fit Family Meals. Read the whole story
SPIRITS
by Teresa Buyikian
The Smut Stash, disguised as a steamy romance novel, has a secret compartment made to hold two 50mL bottles of Fireball Torch'd Vanilla. Read the whole story
by Richard Whitman, Columnist
The advocacy group's new ad calls out JD Vance's tone-deafness about the economy and says Trump Republicans think Americans "are just a bunch of … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Only a third of assignments are successfully finished by AI, Layer3Labs reports. Read the whole story
by Wendy Davis
Two California residents have filed a privacy lawsuit against Google and United Parcel Service over a feature that enables people to track package deliveries … Read the whole story