Marketing Daily
Tuesday, September 14, 2010
  • Scion Launches First NFL Ads to Tout New TC

    The effort also includes movie theater lobby posters paired with 3D ads for the tC creatively mirroring the digital game and running prior to … Read the whole story

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  • You Give PR A Bad Name

    Manipulating and faking reviews is tantamount to fraud and premeditated deception. Read the whole story

  • Sara Lee Deli Intros Lunch Challenges Contest

    "What's Your Lunchtime Challenge?" asks moms to submit a short essay and a photo of their children that together capture the essence of the … Read the whole story

  • AT&T Campaign Gets To The Root Of Search

    "No one's really connecting themselves to that emotional reason for why we use search in the first place," says Erick Soderstrom, vice president of … Read the whole story

  • Study: Chase Best Engages Small Biz Online

    The most remarkable thing that the study turned up was how much better a job the top performers are doing at making their case … Read the whole story

  • Grocery Shoppers Still Fighting Impulse Buys

    "No matter what stores and marketers tend to believe, consumers aren't walking into stores with a blank slate," Ann Hanson, executive director of product … Read the whole story

  • UPS 'Hearts' Logistics In First Global Campaign

    The first ads begin Monday in the U.S., China and the U.K. with creative in Mexico scheduled to start on Sept. 20. The campaign … Read the whole story

  • Bank Group Signs Partnership Deal With NBA

    The company says U.S. marketing activity will focus on its BBVA Compass division and that it will use its Compass retail locations to run … Read the whole story