Marketing Daily
Monday, February 21, 2011
  • Lexus Goes To Movies; Toyota Push Touts Its Rep

    Now that the National Highway Traffic Safety Administration has concurred with Toyota's own assessment that the company's recall problems were due to accelerator pedals … Read the whole story

  • Leverage Instagram's New Hashtag Feature

    As brands continue to look for new ways to engage, the world of social photography should be top of mind -- and hashtags make … Read the whole story

  • Nordstrom Dives Into Private Online Sales Biz

    On the heels of announcing strong fourth-quarter results, Nordstrom is jumping into the online private sales business, scooping up HauteLook. In a deal that … Read the whole story

  • BCG's Rose: Marketing Comms At 'Break Point'

    After years of evolutionary change, digital media have now brought marketing communications to a "break point" requiring a new model. Companies that recognize this … Read the whole story

  • Tops In Loyalty: JetBlue, USAA And American Express

    The rankings measure customer loyalty using Net Promoter Score (willingness to recommend). They are based on survey responses from more than 22,000 U.S. consumers … Read the whole story

  • Brands Recognized For Customer Service Excellence

    The "2011 Customer Service Champions," J.D. Power & Associates annual ranking of brands based on customer feedback, includes five automotive brands: Jaguar, Lexus, Lincoln, … Read the whole story