Marketing Daily
Monday, February 21, 2011
  • Lexus Goes To Movies; Toyota Push Touts Its Rep

    Now that the National Highway Traffic Safety Administration has concurred with Toyota's own assessment that the company's recall problems were due to accelerator pedals ... Read the whole story

  • Leverage Instagram's New Hashtag Feature

    As brands continue to look for new ways to engage, the world of social photography should be top of mind -- and hashtags make ... Read the whole story

  • Nordstrom Dives Into Private Online Sales Biz

    On the heels of announcing strong fourth-quarter results, Nordstrom is jumping into the online private sales business, scooping up HauteLook. In a deal that ... Read the whole story

  • BCG's Rose: Marketing Comms At 'Break Point'

    After years of evolutionary change, digital media have now brought marketing communications to a "break point" requiring a new model. Companies that recognize this ... Read the whole story

  • Tops In Loyalty: JetBlue, USAA And American Express

    The rankings measure customer loyalty using Net Promoter Score (willingness to recommend). They are based on survey responses from more than 22,000 U.S. consumers ... Read the whole story

  • Brands Recognized For Customer Service Excellence

    The "2011 Customer Service Champions," J.D. Power & Associates annual ranking of brands based on customer feedback, includes five automotive brands: Jaguar, Lexus, Lincoln, ... Read the whole story