Marketing Daily
Thursday, April 14, 2011
  • Toyota Eyes Monopoly On 'Eco Modernists' For Prius

    Toyota's brand integration on Electronic Arts' free Facebook game, "Monopoly Millionaires," might seem an odd idea at first blush. After all, most automotive brand … Read the whole story

  • Are The Professors Playing Hooky?

    The marketers of tomorrow, the students in school today, need to be ready to do the math when it comes to marketing. Read the whole story

  • Consumers Spending More To Entertain in Style

    While the recession took a big bite out of home-décor spending, it looks like consumers are spending more to live it up at home. … Read the whole story

  • Virgin America Takes Mobile, Social To New Heights

    Virgin America is taking social media to new heights with the launch of a Terminal 2 Takeover promotion in conjunction with today's opening of … Read the whole story

  • Companies Team Up On Recycling Promotion

    In conjunction with the Consumer Electronics Association, companies such as Panasonic, Sony, Toshiba, Best Buy and others (as well as recyclers and governmental and … Read the whole story

  • Log Cabin Goes Social To Promo Breakfast As Dinner

    The campaign, like other recent Log Cabin efforts, focuses heavily on promoting that the syrup products contain no high fructose corn syrup (HFCS), as … Read the whole story

  • TrueCar Preps National Program To Build Awareness

    Online automotive site TrueCar has signed a deal with direct marketing company Guthy-Renker that has the latter taking a major stake in TrueCar and … Read the whole story