Marketing Daily
Wednesday, April 27, 2011

Top of The News

Everyone's Streaming For Entrance
by Thom Forbes

"Box office blockbuster" has been a trusty phrase for more than a half-century, but it's going the way of bricks-and-mortar Blockbusters as a true measure of a movie's footprint. When, … Read the whole story

  • AUTOMOTIVE
    Ram Truck Launches Outdoorsman Online
    by Karl Greenberg

    Chrysler's Ram Truck division has rolled out a new version of the pickup called the Outdoorsman, designed for people who hunt, fish, camp and … Read the whole story

  • COMMENTARY
    Social Media Makes Us Lazy? No, Not Really
    by Rosanna Fiske

    Every few months, a new meme gathers more attention in the PR and marketing worlds than it deserves. Read the whole story

  • RESEARCH
    Study: High-Tech Gifts Hot For Mother's Day
    by Tanya Gazdik

    Mother's Day has become a universal holiday, according to Robert Passikoff, Brand Keys founder and president. People are feeling better about the economy and … Read the whole story

  • RETAIL
    Timberland Asks Facebookers For Tree Love
    by Sarah Mahoney

    The company, which has vowed to plant five million trees in the next five years and is already 20% of the way there, says … Read the whole story

  • HOSPITALITY
    Merged Hospitals' Efforts Reassure Commitment
    by Aaron Baar

    Via a print, television and digital marketing campaign, the Duluth, Minn.-based hospital system (formed in late 2010) uses the work of three accomplished photojournalists … Read the whole story

  • PACKAGED GOODS
    Edge Gel Launches First TV Push In Years
    by Karl Greenberg

    Edge Shave Gel is hitting the airwaves for the first time in at least three years with a new TV spot via AOR JWT. … Read the whole story