Under the headline "Careening Downhill," a Boston Globe editorial this morning opines: "If what Lance Armstrong's former teammate Tyler Hamilton says is true, America's greatest bike racer should make a … Read the whole story
New York City is launching a global campaign to promote Lower Manhattan, an area comprising the financial district, Battery Park City, and the waterfront … Read the whole story
What's measured by social media as well as traditional market research largely misses the upside of consumer connection. Read the whole story
Maya Moore, a two-time NCAA Women's Basketball National Champion and college basketball's all-time leader in games won as a player, is one of the … Read the whole story
"Our thinking was guided by Kyocera's president, who believes we're really in a new world where people really have to watch what they're doing … Read the whole story
Americans are expected to increase consumption of sweet snacks and desserts three times more than Canadians over the next decade. Canadians as a whole … Read the whole story
DoubleTree by Hilton is launching a year-long, global rebranding initiative that includes operational, marketing, advertising, online, social media and internal/external communications channels. The multimillion=dollar … Read the whole story
The television, print, digital, social media, point-of-sale, out-of-home and radio effort centers on creative by ad agency Mother and production house Brand New School … Read the whole story