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"Sure, we can produce vehicles that meet your stinkin' proposed fuel economy standards," automakers seem to be telling policy makers in Washington, "but those tiny little boxes may move off … Read the whole story
FOODThe brands' fans are already big on using social media to share their grilling passions and expertise, says Jill Pratt, VP marketing U.S. consumer … Read the whole story
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Device demographics can help marketing teams develop a mobile strategy geared to a specific set of users on a particular set of devices. Read the whole story
FINANCIAL SERVICES"We have found that many of our 25-49 married, tech savvy demographic are also tennis fans," Esurance vice president of marketing Darren Howard tells … Read the whole story
AUTOMOTIVEThe one-year competition will have three entry periods, each of which focuses on one element of the Infiniti brand. For each, participants have to … Read the whole story
TELECOMIn a television and online campaign, the company tells the stories of four notable African Americans it has dubbed "Iconic Achievers" and the ways … Read the whole story
AUTOMOTIVEA new study by TrueCar says the company still has its mojo. The study, which is based on purchase behavior of more than four … Read the whole story
