Marketing Daily
Thursday, July 21, 2011

Top of The News

Space Is Tight(s) At Comic-Con
by Thom Forbes

Fret not if that cape and tights, or other semi-attire, don't fit quite as winsomely as they once did. We're headed out to San Diego and Comic-Con this morning on … Read the whole story

  • RESTAURANTS
    McDonald's Has Olympic-sized Plans For London
    by Aaron Baar

    "The Olympic Games bring the world together unlike any other event," said McDonald's global marketing officer Dean Barrett during the webcast. "This one-year-out date … Read the whole story

  • COMMENTARY
    Measuring The Pay-Off For Customer Loyalty
    by Laura Patterson

    Investing and implementing any customer loyalty initiative should be made in the context of what business needle or outcome you want to impact. Read the whole story

  • RETAIL
    More Evidence Of Subdued Back-to-school Season
    by Sarah Mahoney

    The National Retail Federation is predicting that parents will keep the reins tight this back-to-school season, spending an average of $603.63 on apparel, school … Read the whole story

  • HOSPITALITY
    J.D. Power: Hotel Overall Satisfaction Declines
    by Tanya Gazdik

    Drury Inn & Suites, Embassy Suites Hotels, Holiday Inn, Homewood Suites, Hotel Indigo, Microtel Inns & Suites and The Ritz-Carlton rank highest in customer … Read the whole story

  • RESEARCH
    LGBT Adults Favor Brands That Favor Them
    by Karl Greenberg

    Nearly nine out of ten LGBT adults (versus about 75% of heterosexual adults) said they are likely to consider a brand that is known … Read the whole story

  • TELECOM
    Verizon Brings Pandora To FiOS TV
    by Erik Sass

    Pandora's push to become a multiplatform service got a boost this week with Verizon's announcement that it will make the personalized Internet radio service … Read the whole story