Marketing Daily
Tuesday, July 26, 2011
  • Domino's Posts Feedback On Times Square Billboard

    The billboard initiative -- active through Aug. 23 -- is clearly designed to drive more online orders, as well as bring the latest element ... Read the whole story

  • Speedo Launches Biggest Digital Push To Date

    Speedo has launched its largest ever digital effort, which centers on a new site called the Speedo Pace Club, an experiential site where e-commerce ... Read the whole story

  • American Airlines Sweeps Touts Five-Star Service

    The personal one-on-one airport assistance program, which pampers ticket holders from curbside to boarding, will now be offered in 14 airports worldwide (expanded from ... Read the whole story

  • Maybelline, Target Give Great Lash A Facelift

    Starting with the basic pink-and-green packaging that has been used since the No. 1 brand launched 40 years ago, Maybelline invited designers Max Azria, ... Read the whole story

  • EA Sports Taps Into College Football Devotion

    "Unlike other sports where people are involved with the league or with star players, with the NCAA they're really involved with the schools and ... Read the whole story

  • Women's Soccer Stars Have Brand Potential

    Women's Professional Soccer (WPS) stars like Hope Solo and Abby Wambach (who play for the Florida magicJack) and Alex Morgan (of the Western New ... Read the whole story