Marketing Daily
Thursday, July 28, 2011
  • BMW: Multi-tier, Multi-year Sponsorship Of Team USA

    It will advertise the Olympics partnerships next year around a global pillar of innovation and technology. "We have committed to advertise during the Summer … Read the whole story

  • Time To End The Class Warfare

    For an industry that preaches diversity, in the broadest sense of equality, the secret shame of the ad business lies in how it practices. Read the whole story

  • Mobile Gaming Revs Expected To Triple By '16

    This development is spurred by the explosive growth in touchscreen smartphones as a gaming platform, coupled with the innovation among developers to create games … Read the whole story

  • Study: Re/Max Ranks Highest In Customer Satisfaction

    Re/Max's high ranking is based primarily on strong performance in the "agent" and "office" factors in the study, Jim Howland, senior director of the … Read the whole story

  • Famed Chef Helps Safest Choice Eggs-plain Benefits

    The first two videos feature Giuliano Hazan using Safest Choice in preparing two recipes calling for raw or lightly cooked eggs -- tiramisù and … Read the whole story

  • Toyota Tops Interbrand's Ranking Of Green Brands

    It's one thing to effectively talk oneself into the "green" game, but that can backfire if the company doing the talking isn't doing the … Read the whole story

  • Back-to-School Outlook: Parents Wary Of Pricing

    Inflation was listed as the top concern, with 72% mentioning higher food prices, and 70% citing higher energy prices. They plan to be more … Read the whole story