Top of The News
by Thom Forbes
It looks like government regulation is doing something that free market forces hasn't: it's bringing two competitors together to produce a product that's good for consumers, good for the environment … Read the whole story
FINANCIAL SERVICES
by Tanya Gazdik
The announcement comes on the heels of American Express allowing cardmembers to use points for Facebook advertising. This marks the first time any company … Read the whole story
COMMENTARY
by Marc Bishop
If you use the Web regularly to search for products to purchase, you probably have witnessed search retargeting in action and not given it … Read the whole story
RESEARCH
by Karlene Lukovitz
Millennials are more aware than Americans of other generations of campaigns such as Dove's Campaign for Real Beauty (33% versus 21%) or Gap RED … Read the whole story
TELECOM
by Nina Lentini
Dave Mellin, communications manager of sponsorships for the brand, tells Marketing Daily, "The WNBA's fan base is young, urban, and multicultural, which describes Boost's … Read the whole story
TRAVEL
by Tanya Gazdik
To play, people can "Like" Orbitz on Facebook and then begin bidding. To start, each new player will receive five bids. Every bid placed … Read the whole story