Hewlett-Packard is having second thoughts about spinning off its PC business, the Wall Street Journal's Ben Worthen reports this morning, as new CEO Meg Whitman mulls an internal report that … Read the whole story
Volvo, which has had a product integration presence in three of the "Twilight" movies, is back in the latest of the films, "Breaking Dawn, … Read the whole story
Top marketers from around the world and across industries recognize the growing importance of social media in their jobs, but they're not necessarily following … Read the whole story
Looks like people are more eager for online deals than ever, and this holiday, Walmart and Target may be among the biggest losers, reports … Read the whole story
The national campaign, which broke Oct. 10, features the tagline "Cruise Like a Norwegian." One 30-second and two 15-second spots are running during prime … Read the whole story
As part of a tripartite marketing program for the fourth quarter with one theme per month, Procter & Gamble's Clairol brand, is making October … Read the whole story
"We have provided support to citizens' efforts to rein in corporate money in politics, we pay a livable wage to our employees, we directly … Read the whole story
In a Congressional hearing Oct. 12, David Vladeck, director of the FTC's Bureau of Consumer Protection, will present changes to the Interagency Working Group's … Read the whole story
Now the good news -- for Facebook, anyway. Advertisers on Facebook saw an 18.5% improvement in click-through rates in the third quarter in the … Read the whole story
It's unfortunate that for all the hype, "The Jesus Phone" -- or its latest upgrade -- couldn't do more to help its creator. Read the whole story