Top of The News
by Thom Forbes
McDonald's posted its eighth straight year of positive sales around the globe and, while it is concerned about rising prices and the impact on franchisees, it expects the trend to … Read the whole story
SUPER BOWL
by Karl Greenberg
Brand Keys' 10th annual Super Bowl Engagement Survey finds that only half of Super Bowl XLIV's advertisers will get real ROI from their Super … Read the whole story
RESTAURANTS
by Karlene Lukovitz
This year, Papa John's is giving its fans much better odds by making its offer to give a free, large, one-topping pizza and a … Read the whole story
RETAIL
by Sarah Mahoney
The company is also celebrating with vintage catalog covers, and a ginormous Bean Bootmobile, currently tootling through America, where it will invite people to … Read the whole story
RESEARCH
by Aaron Baar
"A lot of outside forces have magnified their role and how they've stepped up and taken the reins of that role," Nancy Bauer, SVP/senior … Read the whole story
APPAREL
by Karl Greenberg
"They saw that it had potential to be a fashion-forward brand, so this year and next they have increased the number of shoe styles … Read the whole story
COMMENTARY
by Tony Quin, Columnist
With 2011 in the rear view mirror, it's time to take stock and look ahead. You need a social media strategy -- your customers, … Read the whole story