Marketing Daily
Thursday, February 16, 2012
  • Craft Brewer Presents 'Least Interesting Man'

    Craft beer brewer Breckenridge Brewery of Colorado is extending its low-budget "Truth in Beervertising" TV campaign with two new spots parodying big-brand beer advertising. Read the whole story

  • Toyota Leads In Tight Durability Race

    When it comes to vehicle dependability, Toyota's back on top -- but with little time for laurel resting: so is everyone else, it seems, … Read the whole story

  • Study: Retailers Flock To Online Marketing

    E-commerce is increasingly emerging as the primary language for most retailers, reports a new study from the National Retail Federation, with big investments in … Read the whole story

  • Purina Tells Owners Pets Are 'Great'

    Every dog owner knows their pet is "good." Purina Pro Plan, with a new marketing campaign, is giving them a chance to make their … Read the whole story

  • Mitsubishi Meets Floods, Blizzards, Ice, Sleet

    The Brea, Calif.-based U.S. sales and marketing arm of the Japanese automaker has launched a new marketing campaign that aims to increase consideration of … Read the whole story

  • Ad Bowl: Going To The Dogs

    There has been plenty of coverage of how the ads played on the Super Bowl this past Sunday. After all, the "game" for Americans … Read the whole story