Top of The News
by Thom Forbes
Dick Clark, who died yesterday at 82, knew he wanted to make his living speaking into a microphone after seeing comedians Jimmy Durante and Garry Moore on stage in a … Read the whole story
RESEARCH
by Karlene Lukovitz
Last year's most successful food/beverage and non-foods product launches were led by P.F. Chang's Home Menu line and Pampers Cruisers/Swaddlers with Dry Max, according … Read the whole story
COMMENTARY
by Baiju Shah
Delivering consumer relevance at scale means consistently unleashing relevant experiences across all channels, consumer intent segments and geographies -- using today's technology and analytics … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The campaigns will include national and local television ads; digital advertising; and a new version of a retail program launched last year to get … Read the whole story
RETAIL
by Sarah Mahoney
With just 100 days left until the Summer Olympics in London, marketers are bringing their Gold Rings game, with Procter & Gamble, McDonald's and … Read the whole story
TECHNOLOGY
by Karl Greenberg
The spot will run during prime time on ABC,CBS,Fox, and NBC on shows like "Biggest Loser," "The Voice," "The Bachelor," and sports programming including … Read the whole story
by Tanya Gazdik
Financial services company BBVA Compass and the National Basketball Association are teaming up again for a mobile grassroots basketball tour called BBVA Compass NBA … Read the whole story
AUTOMOTIVE
by Ross Fadner
The series, which is directed by Gilly Barnes, will run on several platforms, notably AOL and its Huffington Post property, as well as SHFT.com, … Read the whole story