June 3 - 6, 2024
Thursday, May 10, 2012
Top of The News
Vidal Sassoon -- the man and the brand -- is one of those names that immediately evokes images from the lost decades. The first that comes to my mind is … Read the whole story
TRAVELCrystal Cruises is launching an iPhone app to help travelers share customer postcard images of their journeys via social media, email and even traditional … Read the whole story
- COMMENTARY
A company's inventory of dead and discarded ideas can become a source of new opportunities. Looking at clusters of ideas -- linked by similar … Read the whole story
RETAILA new study from the Point of Purchase Advertising International reveals that 76% of all grocery purchasing decisions are being made in stores. That … Read the whole story
FOOD AND BEVERAGESThe effort, taglined "Goodness Grows Here," includes a Web site redesign, Facebook page features highlighting good works as well as brand goodness/benefits, an email … Read the whole story
AUTOMOTIVEThe automaker says the CUE center screen and control panel represent the first automotive use of capacitive touch that brings in familiar multi-touch gestures. … Read the whole story
- RESEARCH
A big divergence from the U.S. is that while no one said they use only traditional commissions to compensate their global agencies, 37% of … Read the whole story
"TMI" or not, certain brands will be delighted to learn that one in five moms (born between 1977 and 1994) admit to consuming media … Read the whole story
UPCOMING EVENTS
Brand Insider Summit CPG May 5 - 8, 2024
Virgin Hotel
Featuring top industry speakers including:
Lisle Friedman - Casa Komos Brands Group, Vice President of Marketing
Courtney Redford - Bridges Consumer Healthcare, Digital Marketing Manager
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