Marketing Daily
Monday, July 23, 2012
  • Lay's Teams Up With Longoria, Iron Chef Symon

    Lay's Potato Chips is teaming up with actress Eva Longoria and Iron Chef Michael Symon to invite fans to submit their potato chip flavor … Read the whole story

  • Nabi Targets Moms For Kid Tablet

    A television commercial in the campaign depicts the wonder and potential a tablet can open up for children. A boy walks down a country … Read the whole story

  • Now Live: First National Deal Site For Gay Men

    The Washington, D.C.-based online voucher company, which launched just under a month ago, is selling upscale goods and services featuring local and national offers … Read the whole story

  • LMX Family: Even Preschoolers Get Wired

    A lot of preschoolers today can do the multi-screen thing by the time they're three. Will marketers be ready for them when they hit … Read the whole story

  • Supermarkets Aren't Just for Groceries Anymore

    Sales of prepared foods and ready-to-eat foods at retail will reach $32.45 billion in 2012, up 7.5% from 2011. The prepared foods retail net … Read the whole story

  • How To Beat The Zettabyte Effect

    How can we beat the zettabyte effect -- so consumers choose our content and services? Be there when customers are looking for content and … Read the whole story

  • Analyzing Attribution

    A driver with an automatic transmission has made her choice. What goes on under the hood - not the person behind the wheel - … Read the whole story