In the new mobile age, power is a hot commodity. In a new marketing campaign showcasing its "24-hour" battery solution, Duracell Powermat shows off … Read the whole story

The company has dispensed 17 of the prototype vehicles to Audi folks across the country as part of the program. The first in the … Read the whole story

Auntie Anne's Pretzels is partnering with The Coca-Cola Company to pilot a mobile ad campaign in Atlanta offering consumers a mobile deal that can … Read the whole story

It contends that Nature Valley's "natural" marketing positioning is deceptive because many of its products contain or contained "non-natural, highly processed ingredients" such as … Read the whole story

The collection, which will also be offered to earthbound consumers as a limited-edition line, sports a vibe Banana refers to as "utility chic," and … Read the whole story

AT&T is launching a campaign to bring several of these stories to life via short films and its social networking channels. The effort, called … Read the whole story

Toyota's luxury division is kicking the chocks from under the LS' wheels at an invitation-only event in San Francisco, featuring celebrity couples and a … Read the whole story