Top of The News
by Thom Forbes
As usual, Apple hasn't told us what it has in mind for tomorrow's 10. a.m. PT event in San Jose but "you can't click through more than two hyperlinks on … Read the whole story
MOBILE
by Aaron Baar
Brendan O'Kane, CEO at OtherLevels, which helps mobile marketers analyze their campaigns to ensure they are getting the maximum value out of their efforts, … Read the whole story
RETAIL
by Sarah Mahoney
It says it will launch 13 new brands, such as one named Marilyn Monroe, and expand 11 others. Last spring, it said it would … Read the whole story
RETAIL
by Sarah Mahoney
Last year, it was inspired by stories of people paying off layaway balances for strangers. This year, it's asking for more of those random … Read the whole story
by Tanya Gazdik
Avion Pharmaceuticals is partnering with Lifetime to promote its new prenatal vitamin. The Atlanta-based specialty pharmaceutical company will sponsor a segment on "The Balancing … Read the whole story
BEVERAGES
by Karlene Lukovitz
From Oct. 12 to 31, the brand's "Untamed Moments Tour" is sending young men and women, riding branded, vintage-style bikes, into "hot hangouts" in … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Jim Campbell, VP of Chevrolet performance vehicles and motorsports, says small cars comprise 60% of everything Chevrolet shows at SEMA. "Ten years ago it … Read the whole story
SPORTS
by Karl Greenberg
The National Basketball Association is launching a pre-season campaign to get people center-court. The new campaign is called "BIG." The Association is also rolling … Read the whole story
by David Goetzl
A Banana Republic collection will be back next spring as buzz for "Mad Men" season six begins. The retailer said it will offer a … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Because of the near absolute freedom of political speech, politicians are free to fill the airwaves with lies. Some are trivial, some are shocking, … Read the whole story
COMMENTARY
by Michael Miller
While many speak of this overly complex world we live in, I believe that it is really quite simple and logical. To win, marketers … Read the whole story