Campbell will donate $1 to Feeding America for each image of the casserole pinned or repinned. In addition to appearing on Pinterest users' boards, … Read the whole story

Having lived through a global recession and no guarantee of higher education, Generation Edge understands that things in life will not come easily. Rather, … Read the whole story

The campaign kicked off on Postagram and Pinterest, encouraging users to turn their own photos into real postcards, which the Gap is mailing to … Read the whole story

It's about the buzz. And that's what NBCUniversal Integrated Media purports to derive with its "Brand Power Index" ranking of brands. The NBCU division … Read the whole story

Ugg for Men is launching an integrated campaign for the holidays featuring quarterback Tom Brady. Premiering Nov. 19, the effort -- entitled "Pink Slip" … Read the whole story

The survey, conducted for the NRF's Shop.org arm by BIGInsight, also reports that 85% -- a record -- intend to create promotions specifically for … Read the whole story

The company hired Chicago-based Classic Color to apply its technology to the car's tires so that it could streak a continuous tire track over … Read the whole story

Maybe we don't like our families as much as we think we do. Even as activists groups collect hundreds of thousands of signatures to … Read the whole story