Marketing Daily
Tuesday, May 14, 2013
  • Six Flags, Cedar Fair Gear Up For Screamin' Season

    With the recession now a distant memory, amusement parks are banking on a blockbuster summer, and pulling out all the stops to woo thrill-seeking … Read the whole story

  • Gevalia Rolls Out Videos, Facebook Sampling Game

    Continuing its full-on assault to gain share in the U.S. retail market, Kraft Foods' Gevalia coffee is rolling out videos featuring spokesperson "Johan," as … Read the whole story

  • Jaguar Launches Global Campaign For F-Type

    Jaguar has been teasing its new sports coupe the F-Type since last year. Now the company is launching what it says is a multichannel … Read the whole story

  • Tempur-Pedic Rouses Mattress Advertising

    A good night's rest is about more than the eight hours one spends in bed. In a new campaign, high-end mattress maker Tempur-Pedic shows … Read the whole story

  • Audi Waxes Nostalgic

    Audi has had its headlights pointed forward for years as it has spent nearly two decades -- since the launch of the A4 in … Read the whole story

  • I Pledge Allegiance To My Wallet

    Despite many Americans' patriotism and drive to support products Made in America, most consumers don't seem to care about a product's origins. For those … Read the whole story

  • 5 Steps To Measuring Real ROI From Social

    Marketers have more routes to deliver a greater volume of information to a larger audience than ever before. As the possibilities continue to evolve, … Read the whole story