Top of The News
by Thom Forbes
A unanimous Supreme Court decision yesterday that genes, being a product of nature, are not patentable when isolated from the body is mixed news for Myriad Genetics, which hoped to … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Chevy showed dealers the Impala-based SS sedan, the new Stingray, Silverado pickup and a bunch of other cars at Pocono recently. In this Q&A, … Read the whole story
RESTAURANTS
by Karlene Lukovitz
The overall top-10 U.S. CCI ranking -- across all restaurant formats -- shows Outback and Panera to be #1 and #2 respectively, followed by … Read the whole story
BEVERAGES
by Tanya Gazdik
MillerCoors' Miller64 has launched "The Sub," a five-episode digital series where superstar athletes surprise unsuspecting recreational intramural teams for the day and help them … Read the whole story
ELECTRONICS
by Aaron Baar
"A lot of people have been down on Apple recently, and everyone is wondering how much they're going to innovate without Steve Jobs. [But] … Read the whole story
HEALTH AND BEAUTY AIDS
by Sarah Mahoney
The company says photographer Nan Goldin shot the print campaign, with broadcast ads filmed by French director Romain Gavras. (At this point, ads are … Read the whole story
RETAIL
by Karl Greenberg
J.D. Power's study measures home improvement retail satisfaction based on staff and service parameters like availability, courtesy, and knowledge; facility, which includes ease of … Read the whole story
COMMENTARY
by Elissa Moses
Advances in neuroscience have taught us that unconscious emotional response is critically important in influencing consumer decisions. Researchers must move beyond addressing only the … Read the whole story
COMMENTARY
by Chris Vaughan
One of the chief concerns that marketers bring to strategic business consultants is the struggle for smart, efficient and effective integration. Ultimately, integration means … Read the whole story