Marketing Daily
Thursday, September 5, 2013
  • Insiders, Consumers Agree: Amazon Top Online Retailer

    After Amazon and eBay, which came in at No. 3, the remaining Top 10 winners are all better known for bricks than clicks: Walmart, … Read the whole story

  • Northwestern Mutual Launches Heroes For A Cure

    Northwestern Mutual is giving consumers the chance to honor childhood cancer researchers and kids who are fighting cancer, by raising research funds through a … Read the whole story

  • Latest Android Platform Takes Kit Kat's Name

    In a partnership sure to drive maximum buzz for both parties, Google announced that it is naming its upcoming 4.4 version of the Android … Read the whole story

  • Pay-TV Providers Lacking App Awareness

    According to Digitalsmiths, consumers are increasingly seeking on-demand content from third-party and over-the-top video services, as opposed to through their PayTV provider's on-demand offerings … Read the whole story

  • Covergirl Manicures NFL Team Colors

    It might seem like an odd pairing, but Covergirl is partnering with the NFL to pitch a line of NFL-inspired nail glosses to female … Read the whole story

  • Detroit Strong: Trucks, Small Cars Drove August Sales

    Automakers are enjoying the best August in many moons, with Chrysler, Ford, and GM reporting double-digit increases. Others will weigh in throughout the day, … Read the whole story

  • Zen & The Art Of Apple Maintenance

    Last December, I wrote a column about Samsung's surprisingly deft advertising swat against Apple's swaggeringly superior branding operation. The surprise to me was how … Read the whole story

  • What Can Marketers Learn From Target's New Mobile App?

    In an age when Walmart has a budget to fight the petitions that inevitably pop up for the launch of a new store, Target … Read the whole story

  • Always Be Measuring: The Role Of The 21st Century Marketer

    If the motto of the 1980s salesperson was "always be closing," the modern equivalent for marketers is "always be measuring": delivering real business value … Read the whole story