Marketing Daily
Tuesday, September 17, 2013
  • Green Mountain Taps Clarkson For Fair Trade Campaign

    The Grammy Award winner is sharing that experience through a travelogue (including photos and videos) on ChooseFairTrade.com and the brand's Facebook page. She's also ... Read the whole story

  • Gap Retweets To True Blue

    Gap gave Twitter a starring role in its first TV campaign in four years and used the social platform to release a sneak peek ... Read the whole story

  • Fancy Feast Redefines The Catwalk

    Fancy Feast and celebrity fashion designer Malan Breton are redefining the catwalk with feline-inspired fashions at New York Fashion Week. From colorful and retro ... Read the whole story

  • Kids Using Tablets, Apps More

    According to research from The NPD Group, nearly 80% of parents who have children between the ages of 2 and 14 have some type ... Read the whole story

  • Chevrolet Offers Bespoke Colors For Small Cars

    Sharon Gauci, GM's global trend and color director, said exterior hues are not an afterthought, or the final touch that might tip a shopper ... Read the whole story

  • In '14 Fiesta Effort, Driving Teams Play Fetch For Bands

    Ford is touting the 2014 Fiesta via a digital reality series with Live Nation Entertainment that puts six teams of two in a fleet ... Read the whole story

  • Why Loyalty Data Should Be The Focus Of Your Brand Marketing Strategy

    Leveraging the data-gathering power of your loyalty program technology is essential for understanding customers' preferences in order to provide members with the most relevant ... Read the whole story

  • 6 Steps To Determine Your Data And Analytics Maturity

    Every organization is at a different level of data and analytics maturity. Assessing where you are and what your next steps should be will ... Read the whole story