Marketing Daily
Tuesday, October 1, 2013
  • Taco Bueno In 'Intervention' Campaign

    A mysterious stranger reminiscent of old Clint Eastwood heroes (dressed in poncho and riding a bull) arrives to save the day, by bringing a … Read the whole story

  • Millennials, Everyone Else Love Different Brands

    Both Millennials and the general market ranked Google among brands they love the most. Neither could come up with a car brand to put … Read the whole story

  • Adobe Targets Next Generation

    Digital creation and design software maker Adobe positions itself as the ideal suite of products for the next generation of creative artists, designers and … Read the whole story

  • Ikea, Menards Tops In Customer-Loving

    Dunnhumby says all retailers in the category excel at having a strong assortment, which makes brand differentiation more difficult. Bed, Bath & Beyond ranked … Read the whole story

  • Subway Airs First Pele TV Spot

    Subway, which announced in late July that futbol legend Pele had signed to be its new "global ambassador," debuted its first TV spot featuring … Read the whole story

  • Forrester On In-App Ads: Do It Right Or Go Home

    Tablets and smartphones are becoming the de facto devices for going online. Last year, per Forrester Research (citing the North American Technographics Consumer Deep … Read the whole story

  • Virgin Atlantic Launches Promo With NFL

    Virgin Atlantic is teaming with football analyst Adam Schefter to search for a "Red Hot Reporter" for the upcoming NFL International Series game in … Read the whole story

  • What Tokyo 2020 Means For Marketers

    Tokyo 2020 will reveal a stunning image of a sophisticated metropolitan nation, solving first world issues through technology and progressive policy while doing just … Read the whole story

  • Marketers Need A Healthy Mix Of Paid And Organic Search

    The increasing price war in paid search may be good for the search engines, but it portends a whole slew of problems for digital … Read the whole story