Top of The News
by Thom Forbes
Juicy Couture, whose colorful velour tracksuits with JUICY across the posterior enjoyed celebrity status once upon a time a few fashion cycles ago, was sold for $195 million yesterday to … Read the whole story
AUTOMOTIVE
by Karl Greenberg
"It has an edge, historically. It's loaded with adrenalin," said CMO Olivier Francois at the ANA conference, ticking off such measures of its strength … Read the whole story
ELECTRONICS
by Aaron Baar
Samsung is stranding eight people on a deserted island, but in a reality programming twist, they will be allowed to communicate with the outside … Read the whole story
BEAUTY
by Sarah Mahoney
Both campaigns, by Baldwin&, also based in Raleigh, are being supported with both Facebook and Twitter efforts, as well as 700,000 emails and on … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Land Rover is heading into the wild to promote its Range Rover Sport. The company is doing a partnership with "Outside" that gives the … Read the whole story
HOSPITALITY
by Tanya Gazdik
AAA is soliciting pet travel pictures for its annual Petbook. Best Western has joined as the sponsor of the contest for the sixth consecutive … Read the whole story
COMMENTARY
by Susan Frech, Columnist
Seeing your brand as a trending hashtag on a social network that has 200 million active users is enough to make any marketer smile. … Read the whole story
COMMENTARY
by TJ Person
Typical desired demographic information has surpassed gender, age, and income level, and now includes millions of details about our personal tastes, values, opinions, habits, … Read the whole story