Hyundai Motor America, having survived last season, was back with AMC's "The Walking Dead" too. The automaker had product integration in the TV show, … Read the whole story

The Minneapolis-based retailer isn't alone in its mania for content. A survey of attendees of last month's Advertising Week named content marketing as the … Read the whole story

Air New Zealand has teamed up with Betty White for the airline's latest in-flight safety video. "Safety Old School Style" is the airline's first … Read the whole story

A quasi-strong economy, exciting vehicles, and some long-in-the-tooth cars needing replacement are going to keep showrooms busy in coming months. The bottom line: the … Read the whole story

The timing of Mondelez's soccer initiatives reflects the sport's unprecedented popularity in the U.S., which is being heightened by competitions leading up to major … Read the whole story