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As you sit down to that that perfectly basted - okay, deep fried - turkey amid heaps of scrumptious sides tomorrow, you may be inclined to give thanks that you … Read the whole story
AUTOMOTIVEThe campaign rides on a distribution network that travels far beyond the traditional in-cinema media footprint -- in NCM's case Regal, AMC and Cinemark. … Read the whole story
ENTERTAINMENTCreated as part of DoSomething's charter to make the Internet more accessible to more people, the effort is a way to use gamification elements … Read the whole story
BEVERAGESThe makeover is designed to differentiate Good Earth Tea at a time of heightened competition in the packaged herbal teas market -- an environment … Read the whole story
RETAILThe company says it is counting on "the right merchandise" and its new multimillion-dollar ad campaign to drive traffic and sales in the coming … Read the whole story
FINANCIAL SERVICESCentury 21 has created a song and music video to celebrate the Thanksgiving turkey-induced haze.This is the brand's first foray into the animation and … Read the whole story
AUTOMOTIVEFord, which started doing holiday digital promotions last week, also said its digital media commitment during the holiday has doubled to 50% of total … Read the whole story
RETAILThe Reston, Va.-based company, which measures many aspects of the digital world, says that thus far, shoppers have already spent $18.9 billion via desktop … Read the whole story
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Sometimes it's hard to pick your battles of the sexes; this particular little dust-up has my head spinning. It's devolved into a fight between … Read the whole story
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The race for Black Friday is officially on -- and retailers are spending and working hard to own the momentum. So how are they … Read the whole story
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If you thought the Pepsi Challenge was brass knuckle tactics, then strap in tight. The future holds the promise of pitched battles that start … Read the whole story
