Top of The News
by Thom Forbes
On a day when the anti-dronecraft missiles were firing fast and furious toward Amazon's headquarters in Seattle, conventionally delivered goods ordered online enjoyed a flighty 18.8% gain over last
year … Read the whole story
ELECTRONICS
by Aaron Baar
Through a new Facebook app promoting the brand's PIXMA printers, parents and children can sit down and compose their letter to Santa. They can … Read the whole story
RETAIL
by Karl Greenberg
The biggest surge came from mobile sales, which reached 25.8% of total online transactions for Thanksgiving and 21.8% for Black Friday. The company also … Read the whole story
FINANCIAL SERVICES
by Tanya Gazdik
Enterprise Rent-A-Car's loyalty program members can earn double points redeemable toward free rental days. The annual "Plus Your Points" promotion for all Enterprise Plus … Read the whole story
RESEARCH
by Karl Greenberg
Forget institutions and governments -- it's brands that can save the world. A company that doesn't subscribe to that vision will get kicked off … Read the whole story
BEVERAGES
by Karlene Lukovitz
The "Pass the Glass" campaign, created with The VIA Agency, asks people to use Vine to film videos of themselves passing a glass of … Read the whole story
COMMENTARY
by Jeri Smith, Columnist
Very few brands succeed in changing consumer behavior with their Super Bowl buy. Most brands, encouraged by Super Bowl media hype, seek to have … Read the whole story
COMMENTARY
by Debora Lance
National retailers generally do not consider small businesses to be major competitors -- but they should. A Deluxe survey revealed that 95% of consumers … Read the whole story