Marketing Daily
Monday, December 30, 2013
  • MasterCard Brings #PricelessNewYear To Times Square

    MasterCard is launching its largest digital and social campaign ever, focused on New Year's Eve. The effort, themed #PricelessNewYear, includes TV, online, social and … Read the whole story

  • On PINs And Needles, Target's Brand Struggles

    Target now says the encrypted data did make it into the hands of cyber-thieves. And that revelation isn't doing much to stem the festival … Read the whole story

  • Ford Social Trends Study Speaks To Our Behavior

    Ford's second edition annual publication on micro trends is out. The research, overseen by Sheryl Connelly, director of global consumer trends, delineates some behaviors … Read the whole story

  • 5 Digital Ad Industry Predictions For 2014

    Eric Bosco, CEO of ChoiceStream, has a finite view of the changes the advertising industry will face in the future. Online Media Daily caught … Read the whole story

  • Getting Social In 2014

    If 2013 taught us one lesson, it is that social media is an amorphous free radical that defies easy categorization or one-size-fits-all approaches. Looking … Read the whole story