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Hormel Foods, the maker of Spam, is going the Whey of protein in a jar, agreeing yesterday to purchase Benicia, Calif.-based CytoSport Holdings, the maker of Muscle Milk, 100% Whey … Read the whole story
FOODThe contest consists of four recipe challenges. Starting June 30 and every other week through Aug. 24, Martha Stewart will debut a new recipe … Read the whole story
APPARELThe new effort, which will begin running in print, TV, digital, social, and outdoor in August, replaces "Go Forth," the long-running Wieden + Kennedy … Read the whole story
AUTOMOTIVEEach day of the month, the company will tout a different U.S. national park, starting with Joshua Tree, using #GoSomewhereRare and Facebook, Twitter and … Read the whole story
FINANCIAL SERVICESLiberty Mutual Insurance is kicking off a campaign that includes 30- and 60-second TV spots featuring "everyday Americans" talking about their "everyday insurance problems." Read the whole story
ELECTRONICS"We do believe there's a tremendous amount of opportunity. With all of its exposure, Aereo gave a boost to the antenna category in general," … Read the whole story
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Mark Fields today gets what he's been preparing for for years: the top job at Ford, the keys to the car. Who wouldn't want … Read the whole story
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Digital brand marketers are likely compromising creativity for efficiency and scale, because they don't know what else to do. But they don't have to … Read the whole story
