Marketing Daily
Tuesday, August 26, 2014
  • Truth Campaign Says Fight, Don't Help, Big Tobacco

    Even though smoking rates have dropped from 23% to 9% since the 2000s, exhorting teens not to pick up the habit is a constant … Read the whole story

  • Lenovo's 'Tough Season' Is Back, And Bigger

    Having attracted 13.5 million views last year, Season Two of the mockumentary has been expanded to 13 total episodes (five more than last year), … Read the whole story

  • Toms Sells To Bain, Opens New York Store

    Toms Shoes has inked a new partnership with Bain Capital said to be worth $625 million. Founder Blake Mycoskie retains 50% ownership and says … Read the whole story

  • Century 21 Partners With Cleaning Expert

    "With the home buying and selling process becoming more social, we're always on the hunt for relevant ways to connect and engage with this … Read the whole story

  • Experts Urge CPGs To Implement Digital Game Plan

    Digital's current 1% penetration of the overall U.S. CPG market will likely expand to 5% by 2018 (some categories could see penetration of 30% … Read the whole story

  • Connectivity Leadership Up For Grabs Among Carmakers

    A new study from MRY concludes that automakers have to do a better job of marketing their connectivity features, which are growing in importance … Read the whole story