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A "whatever-it-takes" sales culture at Wells Fargo bank, where managers allegedly "hound, berate, demean and threaten employees" to meet quotas and salespeople not only use "pernicious and often illegal sales … Read the whole story
AUTOMOTIVEJeep gets branding on the Tour Leaderboard and the yellow Leader Jersey, plus on-site activations. Jeep will award two vehicles to the 2015 WSL … Read the whole story
BEVERAGES"Marketers in general, not just at Bud Light, can have a hard time predicting how a campaign theme might unintentionally offend," YouGov BrandIndex CEO … Read the whole story
TELECOM"We are working hard to make wireless better for everyone and un-do everything the carriers have done," a company representative tells "Marketing Daily" via … Read the whole story
RETAILAmong the standouts this year are new videos from Zulily, the mom-centric online retailer. The Seattle-based company is introducing a new campaign across social … Read the whole story
In addition to his music and acting careers, he is the founder of 901 (the area code of his hometown, Memphis), which added the … Read the whole story
RESEARCHGen Y is finally ready to spend, with consumer confidence at an all-time high, IRI reports. The increases in all age groups are good … Read the whole story
AUTOMOTIVE"It's one of our first times going out there with a male-dominated epicurean experience," Chris Hornberger, Buick promotions manager, tells "Marketing Daily." "Our involvement … Read the whole story
AUTOMOTIVEThe eBike isn't cheap, averaging around $4,000, but the competitive set are not really bicycles, but scooters. The Bosch eBike on "tour" mode goes … Read the whole story
