Top of The News
by Thom Forbes
A "whatever-it-takes" sales culture at Wells Fargo bank, where managers allegedly "hound, berate, demean and threaten employees" to meet quotas and salespeople not only use "pernicious and often
illegal sales … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Jeep gets branding on the Tour Leaderboard and the yellow Leader Jersey, plus on-site activations. Jeep will award two vehicles to the 2015 WSL … Read the whole story
BEVERAGES
by Tanya Gazdik
"Marketers in general, not just at Bud Light, can have a hard time predicting how a campaign theme might unintentionally offend," YouGov BrandIndex CEO … Read the whole story
TELECOM
by Aaron Baar
"We are working hard to make wireless better for everyone and un-do everything the carriers have done," a company representative tells "Marketing Daily" via … Read the whole story
RETAIL
by Sarah Mahoney
Among the standouts this year are new videos from Zulily, the mom-centric online retailer. The Seattle-based company is introducing a new campaign across social … Read the whole story
by Karlene Lukovitz
In addition to his music and acting careers, he is the founder of 901 (the area code of his hometown, Memphis), which added the … Read the whole story
RESEARCH
by Sarah Mahoney
Gen Y is finally ready to spend, with consumer confidence at an all-time high, IRI reports. The increases in all age groups are good … Read the whole story
AUTOMOTIVE
by Karl Greenberg
"It's one of our first times going out there with a male-dominated epicurean experience," Chris Hornberger, Buick promotions manager, tells "Marketing Daily." "Our involvement … Read the whole story
AUTOMOTIVE
by Karl Greenberg
The eBike isn't cheap, averaging around $4,000, but the competitive set are not really bicycles, but scooters. The Bosch eBike on "tour" mode goes … Read the whole story