Marketing Daily
Thursday, May 28, 2015
  • LGBT Consumers Favor Home Ownership, Worry About Discrimination

    Nearly nine out of 10 (89%) LGBT homeowners surveyed, and three out of four (75%) LGBT non-homeowners, think homeownership is a good investment. This … Read the whole story

  • Sennheiser Sees Future With New Mic

    "The purpose of the video is to understand the situation our end users are in," Uwe Greunke, director of global and brand marketing at … Read the whole story

  • Tiffany Talks Stronger Results, More Marketing

    Globally, sales fell 5% to $962 million. On a constant-exchange-rate basis, they fell 1%, versus an expected decline of 6.6%. And while net earnings … Read the whole story

  • Data-Driven Marketing On An Upswing, But Marketers Wary

    Neil O'Keefe, SVP of CRM and member engagement at the DMA, said the results suggest marketers appreciate the growth potential but also see a … Read the whole story

  • McDonald's, Coca-Cola, Bud Lead BrandZ Consumables Rankings

    McDonald's may be struggling to revive its mojo in the U.S., and it did lose 5% of its global brand value since last year … Read the whole story

  • Auto Sales Heating Up For Summer

    Spring is here and that means people are shopping for things. And things include cars. Prognosticators in the auto biz see a fairly blistering … Read the whole story