Marketing Daily
Friday, July 10, 2015
  • P&G To Sell 43 Beauty Brands To Coty

    The deal will create one of the world's largest beauty companies, with pro forma combined annual revenue of more than $10 billion, basically doubling … Read the whole story

  • In A Digital World, Paper Makes Its Case

    "We're trying to remind consumers in a positive way about how [paper and packaging] connects with their lives. It's a reminder about the role … Read the whole story

  • United Airlines Partners With Soho House For Amenities

    United Airlines will soon begin offering customers amenities onboard and in airport lounges from Cowshed Spa, the premium spa and lifestyle brand of London-based … Read the whole story

  • Pennzoil Partners With Live Nation For Concerts And Digital 'Backseat Pass'

    On the digital side of the campaign, Pennzoil is running an online concert and interview series called "Back Seat Pass Powered by Pennzoil," on … Read the whole story

  • The Tour de Pants: Cosby, Jared, And Trump

    It's been a painful time for fans of Subway guy Jared Fogle, and beloved sitcom dad and sometime Jello pudding pop pusher Bill Cosby. … Read the whole story

  • What Is Your Advertising 'Line In The Sand'?

    Is there any product, service, invention, idea, ethos, etc. that you consider too objectionable to lend your talents to? Is there an advertising "line … Read the whole story

  • Social Must Be Key To Getting Company On Same Brand-Identity Page

    Given that more employees are "social media megaphones," the opportunities - if a brand gets it right - are potentially quite large, as the … Read the whole story

  • Medical Marijuana Ads Linked To Teen Use

    Advertising works after all, but sometimes that's not actually a good thing. Like alcohol ads supposedly targeted only to adults, ads for medical marijuana … Read the whole story