With repeat brand engagement, as well as CRM data capture and long-term customer retention as objectives, the images were unlocked in a virtual sticker ... Read the whole story

"Empire"-themed windows are scheduled to debut at both the New York City flagship and Beverly Hills store Sept. 10 through Oct. 7. Ads promoting ... Read the whole story

"There's always been a lot of diversity among gamers," Bryant Harland, technology analyst at Mintel (which just released new research on gamer profiles), tells ... Read the whole story

"Having the researcher asking ever more desperate questions seemed like a fun way to remind pet parents that they have to take responsibility for ... Read the whole story

Doug Murtha, group VP of Scion, tells "Marketing Daily" that a key objective is authenticity. "We have established over time that working with people ... Read the whole story