Top of The News
by Thom Forbes
Amazon yesterday launched its long-in-the-making homemade-crafts site, Handmade at Amazon, with more than 5,000 artisans from 60 countries peddling over 80,000 items that are guaranteed to be
"factory-free." More than … Read the whole story
RETAIL
by Sarah Mahoney
In addition to offering a 360-degree view of the outfit you're experimenting with, it also provides a split-screen option, to make comparing several outfits … Read the whole story
FOOD
by Karlene Lukovitz
The campaign also includes digital advertising, in-store promotions, public relations and social media. In November, the brand will debut a "mangia microsite" as a … Read the whole story
RESEARCH
by Tanya Gazdik
Apple took first place in the U.S., Mexico and the UAE among "intimate" brands, according to MBLM's "Brand Intimacy 2015 Report." BMW and Toyota … Read the whole story
APPAREL
by Karl Greenberg
Stuart Redsun, Columbia Sportswear Company's chief marketing officer, tells "Marketing Daily" that the campaign, via Portland, Ore.-based North, fixes a years-long gap in Columbia … Read the whole story
COMMENTARY
by Dan Slivjanovski, Op-Ed Contributor
We should balance user sentiment with the necessity of the fair-value exchange. Read the whole story
by Larissa Faw
SS+K hopes Millennials will be hungry for "Hamburger Hummus" too. The Web series shadows a group of All-American bloggers at a fictional conference in … Read the whole story