Top of The News
by Thom Forbes
Dell and data-storage company EMC this morning announced the largest-ever tech deal - a $67-billion takeover of the owner of cloud software maker VMware by the company once known for … Read the whole story
BEVERAGES
by Tanya Gazdik
The E&J Gallo winery is planning localized tournament support, including on-site wine bars with interactive displays and sampling opportunities, at approximately a dozen tournaments … Read the whole story
RESEARCH
by Aaron Baar
"Digital technology and digital outreach and anything that facilitates that," says Brand Keys founder and president Robert Passikoff, "has become more differentiating to people … Read the whole story
RESEARCH
by Karl Greenberg
The "Logos Now" study looks at how consumers perceive logo styles and attributes, and also reveals which logos are most memorable, what makes them … Read the whole story
FOOD
by Karlene Lukovitz
The average consumption of salt is now 3,650 milligrams per day, which, says CSPI, proves that voluntary food and restaurant industry efforts to reduce … Read the whole story
by Larissa Faw
They're launching "Just Add Ski," a new online campaign supporting Peak Performance's new ski apparel collection. The concept encourages people to submit photos to … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Fraud. Non-viewability. Low CTRs. Banner blindness. For years they were treated as nuisances, transitory and manageable. What we now face is a bona fide … Read the whole story