Marketing Daily
Wednesday, November 25, 2015
  • Hyundai Motors' Schreyer Talks Tension And Design

    In 2012, Peter Schreyer became the first non-Korean president of Kia, and two weeks later was promoted to president of Hyundai Motor Group, with ... Read the whole story

  • ComScore Predicts Biggest Cyber Monday, Record M-commerce

    comScore says mobile transactions are likely to surpass $10 billion in sales for the two-month holiday period -- and chairman emeritus Gian Fulgoni is ... Read the whole story

  • Avocados From Mexico On The Move From Thanksgiving Through July Fourth

    Avocados From Mexico -- which this year became the first produce brand to drive mass awareness via a Super Bowl spot -- is preparing ... Read the whole story

  • Purina Campaign Focuses On U.S. Manufacturing

    The campaign, which includes TV, digital and packaging, uses employee stories to remind pet owners how Dog Chow is made with high-quality ingredients in ... Read the whole story

  • Car Sales Warm Up November

    The firm predicts total and retail new light-vehicle sales will rise 7% on a selling-day-adjusted basis, according to a monthly sales forecast developed jointly ... Read the whole story

  • Peet's Pursues The 'Millennial Connoisseur' In New Campaign

    Developed by creative AOR Cutwater, the multi-faceted campaign includes TV, digital, and social media and targets a new demographic for the brand - so-called ... Read the whole story