In their respective quests to dominate how people talk about what's up and how they get where they're going, Facebook and Uber yesterday announced a meeting of the mindsets. Select … Read the whole story
Fiat is working with crowdsourced-creative studio Tongal for a new campaign called The Fiat Owners' Stories Project. In a nutshell, the campaign comprises seven … Read the whole story
Buick is the best automotive brand you don't know enough about. You might know the Enclave, or think you know it -- but how … Read the whole story
The food industry's Coalition for Safe Affordable Food (CFSAF) failed to get its bill that would block states from mandating GMO labeling attached to … Read the whole story
"Unfair and insane fees have been a hot button topic for a while now," Lara Bridger, group creative director at Southwest's agency GDS&M, tells … Read the whole story
With 90% of shopping lists still unfinished and warmer weather eroding that winter-wonderland motivation, retailers are piling on promotions in efforts to win big … Read the whole story
"We refined our positioning, gathered additional customer knowledge, and conducted work to better understand the effect of different marketing levers on brand KPIs and … Read the whole story