Top of The News
by Thom Forbes
Red Lobster yesterday said that sales spiked 33% over the previous Super Bowl Sunday in the wake of Beyonce's "sexually charged" mention of the restaurant in a single and YouTube … Read the whole story
FOOD
by Karlene Lukovitz
The humorous premise of the "British Businessman" campaign is that Americans are so bowled over by British accents that if you can fake one, … Read the whole story
RETAIL
by Aaron Baar
"Valentine's Day is not something a TV retailer would normally celebrate," Andrew Vitale, digital marketing manager for H.h.gregg, tells "Marketing Daily." "[Appliances] are with … Read the whole story
AUTOMOTIVE
by Karl Greenberg
Arianne Walker, senior director of marketing analytics at J.D. Power, points out that the Super Bowl is the acid test, since that is the … Read the whole story
COMMENTARY
by Bill Alberti, Op-Ed Contributor
What goes through a viewer's mind when a Super Bowl ad bombs? More than 300 people say what they thought. Read the whole story
by Wayne Friedman
Total advertising time totaled 49 minutes and 35 seconds for this past Sunday's "Super Bowl 50" game, up from the last two years' 48:05 … Read the whole story
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by Amy Corr
One man's clutter is another man's treasure. Sweethearts candies wants to know how you met your sweetheart. Let's launch! Read the whole story