Top of The News
by Thom Forbes
Sherwin-Williams will acquire rival paint-and-varnish maker Valspar in a deal the companies say has "an enterprise value" of about $11.3 billion with estimated annual savings of $280 million and
synergies … Read the whole story

RETAIL
by Sarah Mahoney
The Boston-based candy company is selling limited-edition Easter tins and assortments, filled with its all-natural candy-coated milk chocolates and peanut butter cups. Video for … Read the whole story

RESTAURANTS
by Karlene Lukovitz
Between March 17 and April 4, the chain is offering college basketball fans in 42 cities across the U.S. one free Uber ride (costing … Read the whole story

PACKAGED GOODS
by Aaron Baar
A television commercial touting the tie-in features the brand's mascot pigeons in front of a home-movie screen encouraging people to go see the movie, … Read the whole story

FINANCIAL SERVICES
by Tanya Gazdik
Millennials in certain areas of the country seem to be ahead of their counterparts in pursuing home ownership. Boston, Pittsburgh and Washington, DC beat … Read the whole story

AUTOMOTIVE
by Tanya Gazdik
"Live sports, and college basketball in particular, are a great place to reach a prime target audience for Acura luxury intenders," Leila Cesario, Acura's … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Since I last weighed in last fall to shame careless and the clueless publicists for indiscriminate nuisance pitching for the brands they're charging clients … Read the whole story
COMMENTARY
by Mike Rubenstein
If we're in the trough following VR's first big wave, most indications tell us that the next wave is coming soon. Read the whole story
by Larissa Faw
MilkPep's New "Built With Chocolate Milk" campaign from Campbell Ewald features USA Team Swimming athletes, Tyler Clary and Jessica Hardy and targets adult exercisers … Read the whole story