Top of The News
by Thom Forbes
G-III Apparel Group is buying Donna Karan International, the parent of Donna Karan and DKNY, from Paris-based LVMH Moet Hennessy Louis Vuitton for $650 million in a deal announced early … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
"In a culture that finds it so easy to make fun of Millennials, we'd like them to know that Chevy understands and respects them," … Read the whole story
ELECTRONICS
by Aaron Baar
"[The spot] attempts to break down barriers of geographic borders and strives to unite the world through one anthem made from many, brought to … Read the whole story
AUTOMOTIVE
by Tanya Gazdik
Tom Noble, department head, Mini brand communications, tells "Marketing Daily" these particular athletes were selected because they are different and their stories are not … Read the whole story
FOOD
by Karlene Lukovitz
Price may be a barrier for continued use and adoption by more consumers. Meal kits are typically used to replace an in-home dinner, but … Read the whole story
by Larissa Faw
Working with Amazon, Patron is one of the first spirits brands to incorporate voice technology into a marketing campaign and is the first luxury … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
While Microsoft (finally) built up its cloud business and Google took over the world with search, Yahoo stood pat on content. Lots and lots … Read the whole story
COMMENTARY
by Thomas Henry, Op-Ed Contributor
Arriving at Cannes this year, you could be forgiven for thinking you'd booked the wrong plane and mistakenly stumbled into CES. Read the whole story