Marketing Daily
Monday, October 17, 2016
  • The North Face Asks Consumers To 'Question Madness'

    The campaign was created with a focus on inspiring the next generation to experience success, joy and understanding on their own terms, The North … Read the whole story

  • Non-GMO Snack Maker Promotes Via Crop Art

    The crop ad was created in October (designated "Non-GMO Month"), in a non-GMO cornfield in Nebraska, through a partnership between the snack maker and … Read the whole story

  • Consumers Spending More, Looking For Deals

    Don't discount good old coupons as a tactic. Nearly three-quarters of consumers (72%) said promoting or coupons could entice them to shop at a … Read the whole story

  • Prudential Supports PGIM With Campaign

    The campaign, which includes TV and print, highlights PGIM's focus on "delivering alpha," Prudential Financial's Niharika Shah tells "Marketing Daily." Read the whole story

  • Y&L Refreshes Champagne Velvet Beer Brand

    The brand, once sold nationwide, was shuttered decades ago before being revived in 2013 by Upland Brewing Company. A new campaign is designed to … Read the whole story

  • From The Folks Who Brought You Tyranny...

    The FTC warns that if it has no regulatory authority here, then wireless carriers, cloud networks, email platforms and others will be able to … Read the whole story