"How can a company go wrong riding the coattails of Star Wars, popular with all age groups including the hard-to-reach younger crowd," Autotrader's Michelle … Read the whole story

Doner created online videos that show off the product in amusing ways, such as being repeatedly hit with water balloons, shaken on by a … Read the whole story

In the latest effort clearly inspired in part by the phenomenal success of "Share a Coke," the wrappers of 3 Musketeers singles and "sharing … Read the whole story

JetBlue's Mint premium customers will receive a custom-designed amenity kit from Hayward and Hopper starting in November. Previously, customers received a kit from Birchbox. Read the whole story

The looming election is casting some dark shadows on shopping: About 43% of people say they are spending more cautiously because of election uncertainty. Read the whole story

And along with its usual holiday rollbacks, the Bentonville, Arkansas-based retailer also says it is "dramatically" upping the number of items available through its … Read the whole story